Cheryl Lynn Daniel What I am, What I am becoming, What I can do for you!

User Research Project for Lancôme

Work with the University of Baltimore evaluating the launch of Lancôme's Mexico's website in the fall of 2015. Project involved develop of user profiles of high end personal care product users to familiarize ourselves with customers base of likely users of the product line. We then observed user shop on the website through a GoToMeeting connection and then gave Lancôme recommendation as to how they might adjust the website to make it more user friendly.

User Profile

User Profile 1

User Profile

User Profile 2

Lancome Presentation

Lancome Presentation